Germany’s emerging fashion and beauty industry is a major attraction for significant professionals all over the world. As an important sector in Germany, its estimated market value is US$25.20 billion in 2025. Every year, several magnificent trade fairs are held in Germany to celebrate the achievements and unlock new business opportunities in the fashion industry. In this blog, we will go through some of the world’s biggest beauty trade shows that are going to take place in Germany in 2025-26.
Exhibitions are held to introduce new products, meet potential customers, and generate sales. Customised exhibition stands play a vital role in accomplishing these marketing goals effortlessly. That’s why the exhibitors must choose an expert exhibition stand designer for tailormade exhibition stands and services to grab the maximum expo benefits. Following the selection process carefully, the right exhibition booth fabricator must be hired to elevate the position of beauty and fashion brands at German trade fairs.
Here is the list of the Top 5 Upcoming Fashion & Beauty Exhibitions in Germany in 2025-26:
COSMETICA Berlin 2025
Date: November 16 to 17, 2025
Location: Messe Berlin, Berlin, Germany
COSMETICA Berlin 2025 is one of the leading trade fairs to celebrate the achievements of the global beauty industry. Spanning over 12,000 m2 of exhibition area, this cosmetic expo is expected to be attended by over 600 exhibitors and 10,500 visitors from all across the globe. The top-notch brands will display their premium products in diverse categories like nail design, cosmetics, accessories, wellness, foot care, etc., at the expo venue. The attendees of COSMETICA Berlin 2025 will also get to know about new developments in the beauty industry via lectures, workshops, etc.
OPTI 2026
Date: January 16 to 18, 2026
Location: Messe München, Munich, Germany
Visit the OPTI 2026 international trade fair to explore the entire optical industry. Organised by GHM Gesellschaft für Handwerksmessen Gmbh, this three-day event is supposed to be attended by over 330 exhibitors from 23 nations and 21,105 trade visitors. Eyewear trends, next generation, sales & POS, sustainability, myopia management, digitalisation & technology, vision care trends, and eye health will be the key topics of this exhibition. The experts will be part of this optics trade fair to provide the latest industry insights to its attendees.
INHORGENTA Munich 2026
Date: February 20 to 23, 2026
Location: Messe München, Munich, Germany
Organised by Messe München Gmbh, INHORGENTA Munich 2026 is one of Europe’s largest exhibitions for gemstones, jewellery, and watches. More than 1,334 brands and 25,000 professionals from different countries are expected to attend this jewellery expo. Timepieces, fine jewellery, wedding & design, carat, technology, and elegance & lifestyle will be the focused areas of the upcoming INHORGENTA trade fair. Top retailers, jewellers, manufacturers, jewellery experts, market influencers, media representatives, etc., will be among the key visitors’ profiles at this expo.
Beauty Dusseldorf 2026
Date: March 20 to 22, 2026
Location: Messe Dusseldorf, Düsseldorf, Germany
Are you excited about discovering innovations and networking in the cosmetics sector? Beauty Dusseldorf 2026 three-day event is expected to be a key meeting place for over 1,100 exhibitors from 29 nations and 45,000 trade visitors from 60 nations. The buyers and key decision-makers will find here a range of products in diverse categories, such as nail varnish, ampoules, footcare, natural cosmetics, technical devices, etc. There will be a series of programs headed by experts to provide complete insights into the natural cosmetics industry.
Top Hair International 2026
Date: March 21 to 22, 2026
Location: Messe Dusseldorf, Düsseldorf, Germany
Top Hair International 2026 is a prominent trade fair that will be attended by the entire global hairdressing industry. Notable hairdressers/hairstylists, hair artists, craftsmen, and many others will come together at this event for face-to-face conversations. More than 27,000 visitors and 400 exhibitors are expected to attend this expo to make new business connections. The global exhibitors will showcase their new products like cosmetics, wigs, wellness products, furniture and furnishings, and lots more in one place. Also, the participants can attend congresses, workshops, etc., led by experts for market updates.
Join Hands With Blueprint Exhibits For Complete Booth-Related Services:
Do you want to showcase your beauty products in the best way? Blueprint Exhibits is renowned as an expert exhibition stand builder in Germany with a team of enthusiastic professionals. Our experts are proficient in designing and building trade show booths for impressive product displays. Partnering with us will surely help the cosmetic brands to connect with the target segment via our innovative exhibition stands at German trade fairs.
We offer complete assistance to our valuable clients with our range of services, starting from consulting to designing and building to installing booths at the site. So, don’t wait and come to us for premium exhibition solutions to highlight your brand with elegance at global expos in Germany.
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